Unheard Voices was founded by retired computer scientist and college professor Keith Covin. Keith was troubled by the climate within his community. As a concerned citizen, Keith approached a local media outlet about the issues that concerned him. Unfortunately, the outlet felt the issues did not serve the media company’s goals and objectives. Keith wouldn’t let that stop him as he realized that he could utilized his English and Africana Studies degree from Rutgers University and put his voice to use. He no longer wanted people of color voices within the Neptune, NJ community and beyond to be suppressed. Moreover, he wanted to counteract the cycle of negative stereotypes about people of color in the media. Ultimately, Keith wanted to create a platform to be the voice of reason. In 2004, Keith decided to help the voiceless be heard and bridge the gap in his community by creating a newsletter called Unheard Voices. With the help of his son, Keith circulated the newsletter around Neptune, NJ and had the publication placed in corner stores in Asbury Park, NJ.
Life happened and the Unheard Voices team had to take a break and focus on other endeavors. After a brief hiatus, in 2009 the Unheard Voices team felt that it was time to bring the concept and idea online. In 2010, they hired Chenelle Covin as the Editor-in-Chief and Communications Manager to help develop a strategic plan for Unheard Voices online magazine. With no formal training, Ms. Covin was able to master computer programming and graphics to develop the website. In addition, as a budding marketing specialist at the time, Chenelle was able to form partnerships with local organizations building a fan base of over 30,000 followers collectively on social media.
Unheard Voices strives to continue to be a beacon for the voiceless. With dedication and hard work, Unheard Voices is now considered “who’s who” in urban media cultivating positive images and changing the narrative about people of color.
Unheard Voices Magazine
Unheard Voices Magazine is a nationally syndicated online magazine that first started as the circuit for local minority news in the Asbury Park, Neptune, and Long Branch, NJ areas. Today, the online magazine has reached readers abroad with their content that has blossomed as a recognized black media outlet online. The online magazine focuses on social journalism covering stories from race relations, entertainment, LGBTQ, music, to health. The online magazine also proudly focuses on justice and advocacy for the black and minorities communities.
The Unheard Voices team brings years of experience in computer science, communications, and public service helping many throughout the years to get their voices heard and seek justice. Over the years, Unheard Voices has worked with Essence, Reverbnation, Sony, Atlantic Records, Hot 97, Two River Theater, and various major music companies to curate thought provoking news for the community. Our motto is “news, issues, and music that matters”
recipient of NAACP Unsung Hero Award
nominated 2011, 2012 Shorty Awards
Unheard Voices Music isn’t necessarily the “unheard voices” of music but a collection of real music that may be overshadowed by radio and television. It is also a space for music lovers across the world to support true artistry through word and song. This includes independent, unsigned, and even signed artists. In the past we have partnered with major record labels, public relations company to help promote artists.
Check out Unheard Underground website